Make a lasting impression with your brand voice & personality

The key to leaving a lasting impression comes from your ability, as a brand or business to create a memorable emotional connection with your audience or customers.

On this episode, we talk about how to cultivate and nurture that impression by expressing our brand voice and personality in a way that feels natural, authentic, relatable and personable.

We chat about:

  • How to know what our brand voice should sound like.
  • Knowing the difference between your own personality and the personality of your brand.
  • The biggest mistakes businesses make when expressing their brand voice and personality.
  • Allowing your brand personality and voice to feel cohesive rather than rigidly consistent.
  • The first steps to take to discover your brand voice and personality.
Packaging & brand design
for conscious business owners
JO CHUNYAN DESIGN STUDIO
Explore your path

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Build a conscious brand rooted in purpose and vision, one step at a time

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Jo ChunYan is a bespoke packaging & branding design studio for visionary founders. We acknowledges the Bunurong Boon Wurrung and Wurundjeri Woi Wurrung peoples of the Eastern Kulin Nation and pays respect to their Elders past, present and emerging.